When and Where is Magic Las Vegas 2025?
Magic Las Vegas 2025, one of the most important fashion events in the world, will be held from February 10 to 12, and the second show will be from August 18 to 20, at the Las Vegas Convention Center. This year, the event will celebrate its 92nd anniversary and will be attended by fashion professionals from all over the world, in a space of almost 200 thousand square meters. Known for its comprehensive layout, the convention is designed to provide easy access to both seasoned attendees and newcomers, facilitating engagement with top brands, networking opportunities, and a deep dive into the latest trends. The February show will take place from Monday to Wednesday, and the daily schedules are tailored to optimize both business connections and trend discovery.
| Date | Hours |
| February 10, 2025 (Mon) | 9:00 AM – 6:00 PM |
| February 11, 2025 (Tue) | 9:00 AM – 6:00 PM |
| February 12, 2025 (Wed) | 9:00 AM – 4:00 PM |
Whether you are in footwear, apparel, accessories or sourcing, Magic Las Vegas is an experience that will be designed for fashion enthusiasts. Expect an environment buzzing with energy, exclusive fashion reveals, and a wealth of insights into the industry’s future.
About Magic Las Vegas
Magic Las Vegas is a biannual trade show organized by Informa Markets that has grown from a wholesale clothing fair for men to a trade fair for all aspects of fashion. Originally established in 1933 by the Men’s Apparel Guild of California, the show was originally designed to meet the needs of the men’s apparel industry. In the years that followed, it added women’s, children’s, footwear, accessories and even beauty products to its portfolio, to meet the changing demands of a fashion-conscious world.
Today, Magic Las Vegas is famous for its vibrancy and scale, presenting a B2B opportunity for brands to present their collections to retailers, buyers, and industry influencers. The event has a charged atmosphere, it is innovative and creative, which makes it perfect for new brands to debut while offering the exposure that established brands need to a very specific audience.
What to Expect at Magic Las Vegas 2025
Diverse Product Categories and New Collections
At Magic Las Vegas, you will be able to see all the product categories that are available in the contemporary fashion market. From young contemporary to modern sportswear and accessories, the show will showcase over 5,500 brands from more than 45 countries. It is a unique chance to offer a wide range of prices and designs, meeting the needs of the market and customers’ preferences. The February 2025 show will put special emphasis on inclusivity and sustainability, showcasing brands that prioritize ethical production, size inclusivity, and eco-friendly materials.
Specialized Zones for a Tailored Experience
To streamline the experience for attendees, Magic Las Vegas is organized into several specialized zones. The “PROJECT” area, located in the Central Hall, is tailored to high-end and luxury brands, drawing in buyers interested in premium menswear and contemporary designs. “WWDMAGIC” focuses on the latest women’s trends, catering especially to young contemporary and on-trend fashion lines. Meanwhile, “FN PLATFORM” is dedicated to footwear, bringing together industry-leading shoe brands and emerging labels alike. For those interested in sourcing, the South Hall features “SOURCING at MAGIC,” connecting exhibitors with manufacturing and supply chain solutions from around the globe.
A Global Gathering of Fashion Industry Professionals
Magic Las Vegas attracts over 78,000 fashion professionals including buyers, designers, retailers and influencers, creating a uniquely international environment. More than 4,000 exhibitors gather in one place, and each segment, from menswear to womenswear, accessories, and sourcing, has a strong focus on the community. This global participation implies that attendees are to come across brands and professionals who have different perceptions, market insights, and possibly different cultures and regions.
Insightful Educational Sessions and Hands-On Workshops
In addition to the vibrant show floor, MAGIC Las Vegas offers an extensive educational program, featuring over 50 sessions and workshops led by industry pioneers and trendsetters. These sessions delve into cutting-edge topics like sustainable fashion, technological innovations in retail, and comprehensive market insights. Open to all attendees, they provide valuable knowledge for both established professionals and emerging talents in the fashion industry.
Highlights for 2025 are expected to include in-depth discussions on circular fashion, advancements in customization, and transformative technologies reshaping the future of fashion. With a focus on actionable insights and real-world applications, MAGIC Las Vegas stands out as a hub of inspiration and education for the global fashion community.
High-Impact Networking and Business-Building Opportunities
Networking is integral to the Magic Las Vegas experience. Beyond the typical show floor interactions, attendees can look forward to exclusive social gatherings, retail matchmaking services, and live events featuring guest appearances from celebrities and influential personalities. For those interested in expanding their business footprint, the show’s dedicated matchmaking programs make it easier to connect with the right brands, buyers, and potential partners. These connections, facilitated through curated networking events, bring a collaborative spirit and a chance to foster meaningful relationships that extend beyond the event.
Why You Should Exhibit at Magic Las Vegas 2025
Magic Las Vegas is a platform that provides an opportunity to get to a unique audience. About 85% of the attendees possess buying capacity and more than 50% of them have decision-making authority; thus, the show is positioned to ensure that exhibitors gain the highest profile for their brands and secure leads. By showcasing your collections here, you’re not only gaining exposure to a diverse international audience but also positioning your brand alongside some of the most prominent names in fashion. Partner with Aplus Expo to create a booth that captivates this influential audience and maximizes your ROI.
Besides the business, Magic Las Vegas provides an opportunity to see the trends with your own eyes, get acquainted with like-minded people, and learn more about consumers and the new market. The huge media presence can also be utilized, wherein exhibitors can spread their brand’s story through; WWD, California Apparel News and many more.
Why You Should Attend Magic Las Vegas 2025
For buyers, retailers and fashion lovers, Magic Las Vegas is a perfect source of information where they can find new brands, learn about new trends and designs. The event offers a variety of products from affordable options to high-end selections, and assists buyers in making a selection that meets the needs of their customers and the season. This is where you’ll find exclusive collections and get inspired by the fresh ideas that will define the next season.
Going to Magic Las Vegas is not simply a search for the right products it is about being a member of a community, a community that innovates fashion. The relationships developed here, social and business, can create new opportunities, form alliances, and enhance business models.
Frequently Asked Questions (FAQs) About Magic Las Vegas 2025
Who can attend Magic Las Vegas? Is it open to the public?
Magic Las Vegas is a trade-only event and is not open to the public. Attendance is restricted to verified industry professionals, including buyers, retailers, and designers, ensuring a focused and industry-centric experience.
How do I register for Magic Las Vegas 2025?
Registration for Magic Las Vegas is typically done online through the official event website. Industry professionals will need to provide credentials that verify their professional involvement, such as business licenses or active retail websites.
Is Magic Las Vegas 2025 accessible for beginners in the fashion industry?
Yes, Magic Las Vegas offers opportunities for professionals at all stages. With a variety of sessions and workshops, beginners can gain valuable insights, make connections, and deepen their understanding of the fashion industry.
Is there a dress code for Magic Las Vegas 2025?
While there’s no formal dress code, attendees are encouraged to dress professionally, as Magic Las Vegas is a high-profile event where first impressions matter.
Conclusion
Magic Show Las Vegas 2025 is more than just a trade show; it’s a gathering place for creativity, business growth, and trendsetting ideas. The event’s scale, depth, and inclusivity make it a must-attend for anyone serious about making an impact in the fashion industry. From trend forecasting to valuable networking opportunities, this show is where ideas flourish, partnerships form, and the future of fashion takes shape.
Highlight Your Booth at MAGIC 2025 With Aplus Expo
If you’re an exhibitor looking to make a lasting impression, consider partnering with Aplus Expo. Known for creating visually striking and strategically designed booths, Aplus Expo offers tailored solutions to help brands stand out on the bustling show floor. Boost your booth’s appeal and draw more attention by working with a team that understands the unique demands of Magic Las Vegas and the fashion trade show environment.
