Note: All dates are subject to change in light of COVID-19
A trade show is an event held for a particular industry to display and demonstrate their products and services to interested parties like target customers, investors, and even potential employees. These shows give manufacturers a venue to advertise and sell their products. They are usually held at convention centers if they are major but can be held anywhere provided it is accessible to the targeted audience.
Booths are used in trade shows either bought or rented depending on your budget and preferences. The booths are inline, corner, peninsula, and island. Some trade shows only allow specific attendees like professionals, media, and members of the industry while others are open to the public. At Aplus Expo, we design, manufacture, and deliver your trade show booths at your specified location.
The SEMA Show
The SEMA Show stands for Specialty Equipment Market Association. It is a trade show for the automotive industry and the largest automotive trade show in the world.
When
The SEMA trade show is usually held in November, every year for approximately 4 days. The dates usually vary according to the year but normally, it is held at the start of November. Sometimes it might begin earlier, maybe at the end of October, and end in November. The exhibition time is usually from 9.00-5.00 p.m. The 2021 SEMA show will be held in November from 2-5 at the LVCC. All COVID-19 regulations will be adhered to.
Where
SEMA trade show is normally held in Las Vegas, Nevada at the Las Vegas Convention Center. Their specific location is at 3150 Paradise Road. Las Vegas is the best location for trade shows and conventions since it has numerous expos, conferences, and so on. The hotels in Vegas can host these large events making it the favored city to host trade shows.
Exhibitors
SEMA expo is dedicated to the automotive industry only. The exhibitors are those companies that deal with automobiles and they include equipment manufacturers, installers, restorations experts, aftermarket manufacturers, car dealers, retailers, distributors, and many more. Sema has over 6,000 member companies that have access to the trade show exhibition
Audiences
The SEMA trade show is attended by the media and professionals in the automotive industry only. It is attended by audiences from many countries. The buyers usually come in huge numbers.
Reasons for Attending the SEMA Show
The SEMA show is the largest and most attended trade show in the world. Exhibitors come from all over the world to showcase their products and services while buyers flock to the exhibition to check out different brands and new products in the market. Attending the SEMA show has several benefits to the parties concerned such as:
- The Sema show is diverse since it is attended by several companies from around the world in the industry
- It is a source of opportunities for buyers, companies, and investors because they will interact with the big fishes in the industry
- Increases profits of your company by marketing your brand to the attendees
- You get access to training, mentoring, and education
- Networking; the SEMA show is attended by various industry celebrities and leaders meaning one might get a chance to interact with them
- The SEMA show gives you insight into what is trending in the industry
- It offers a chance to evaluate your competitors in the industry
SEMA Show Rental
Renting a booth for the SEMA show should not be challenging since there are many booth renters available for you. Before renting a booth for the show, make sure you have booked the booth space to know the size of the booth required and the location for set up. Renting booths is cost-effective and allows customization. Renting space at the SEMA show costs USD 21.95/net square feet for SEMA members and USD 36.95/net square feet for non-members.
Booth Rental
While choosing a company to rent your booth from, assess their services to know what they are offering. For the SEMA show, ensure your booth attracts potential buyers and investors hence choose a booth that is visible even amid other exhibitors. Renting at the SEMA show has its requirements; the minimum size is 100 net square feet( 10 by 10), island booths and peninsula booths are more costly.
Display Rental
Booking exhibition space months before the show is important because you will have sufficient time to prepare the layout of your booth. Displays are vital for trade shows since they lure people into your booth. They need to be of high quality and cutting edge design to be competitive at the SEMA trade show. Trade show displays include lightboxes, literature racks, kiosks, counters, custom display pieces, hanging displays, carpets, fabric graphics, and so on.
Booth and Display Rental Benefits
Renting booths and displays offer several benefits to exhibitors:
- It is cost-effective
- There is no maintenance and repair
Solves transportation issues since the rental company caters to that- No storage space needed
- Prevents the monotony of using the same booth and displays in different expos
- Allows more time for show preparation rather than spending time on booths and displays
SEMA Show Booth Design
Booths come in various designs and layouts making trade shows appealing to the attendees. Choose a company that has experience in booth designs to promote your brand at the expo.
Booth Layout
There are four types of booths: an inline booth, corner, peninsula, and island. These booths offer several advantages. The inline booths have one side access, corner booths are accessible on two sides, the peninsula is open on 3 sides while the island is open on each side making it favorable for the exhibitioners. The layout also involves the organization of the booths. You need to create space for each display to allow onlookers to see everything on display easily.
Booth Design Concept and 3D Rendering
Designing a booth requires expertise and one should be cautious when deciding on the company to work with. Your booth represents your brand hence it should be designed to match your products and services. Design your booth with the right graphics fitting your story and also choose a custom booth design. 3D rendering amplifies booth designs since they utilize the latest technologies in designing the layout and displays for exhibition.
Trade Show Display Design and Manufacturing
If you are looking for a display design company that will offer innovative designs for the SEMA show then you need to assess several companies offering these services. The SEMA show is attended by thousands of people and your booth must stand out. Some companies offer these services at an affordable price making sure that the displays fit the story of your products. Manufacturing and delivering are also done in the same companies.
Cost of Attending the SEMA Show
The SEMA show is a worldwide event that has gained a lot of popularity over the years. Attending this show is usually limited to those associated with the automotive industry plus the media. The cost of attending the SEMA show ranges from $40 – $115 ticket price. 2021 vehicle space costs are $399 for members of SEMA/TIA while for non-members, it is $499. There are ways of saving the cost for attending the show;
- Rent a booth instead of buying one
Utilize affordable displays and designs- Use materials that are easy to handle
- Assess your exhibit before the show day
- Place orders in advance to enjoy discounts
Finding Trade Show Exhibit Company in Las Vegas
Las Vegas is the home of the biggest and most attended trade shows in the world. Many exhibit companies are located here to offer their services to these shows. While finding an exhibit company to work with, you need to look at certain things like their designers and booth and display builders. The services that these companies offer are custom booth design, exhibit rentals, furniture rentals, delivering, setting up, installation and dismantling, storage, and transportation among others.
The benefits of finding a good exhibit company are;
- Saves on cost since they have experience on what they are doing
They facilitate booth designs making work easier for you- They offer great customer services
- Advice you on the best layout and booth choice
Conclusion
Aplus Expo is a trade show exhibit company that is dedicated to ensuring that you have a smooth and enjoyable exhibition with maximum profits and networking. The services offered at Aplus Expo such as booth designs guarantee exhibitors success in the trade show. Use call to action (CTA) to attract prospects into your booth by incorporating it into your conversations, also, you can use graphics, banners, and signage for your CTA. for more information on trade shows and how to prepare for the SEMA show, contact us now.